ThrillTech Lands AGCO Licence, Opening Ontario’s iGaming Market to Its Side-Bet Jackpots

Key Points

• ThrillTech has been awarded a Gaming-Related Supplier licence by the Alcohol and Gaming Commission of Ontario, allowing it to offer ThrillPots to regulated operators in the province.
• Existing multinational partners including BetVictor and Betsson Group, which already operate in Ontario, can now launch ThrillPots in the market without waiting for further regulatory clearance.
• Ontario is ThrillTech’s ninth regulated jurisdiction, joining the UK, Sweden, the Netherlands, Romania, Malta, Gibraltar, Brazil, and Peru.

Ontario Opens Its Door to ThrillTech’s Jackpot Layer

The supplier license for Gaming Products issued by the AGCO of Ontario is currently in the possession of ThrillTech, as stated by the company on 15 July 2026. The operators of online casinos, sports betting, and lotteries in Ontario are now able to use ThrillPots’ side-bet jackpot product.

Co-founder of ThrillTech, Benjamin Bradtke, said: “Obtaining the AGCO license is an important milestone in our vision of revolutionising jackpot delivery. This latest certification is a testament to our robust technology and trusted compliance frameworks, allowing us to continue our global growth trajectory. We are thrilled to bring our proven, compliant jackpot technology to Ontario, empowering locally licensed operators to uplift revenue without cannibalising existing spend.”

Ontario runs one of North America’s most competitive regulated iGaming markets, and ThrillTech, two years into building its compliance credentials across Europe and Latin America, has just secured its first toehold on the continent.

What the Licence Permits?

The AGCO supplier licence authorises ThrillTech to supply its technology to operators that already hold provincial licences, meaning ThrillPots integration is now available to any casino, sports betting, or lottery operator serving Ontario players. Multinational partners that already operate in the province, including BetVictor and Betsson Group, can move straight to deployment without waiting for further regulatory clearance for ThrillTech. ThrillTech added that it is in active discussions with new operator partners looking to stand apart in the market.

How ThrillPots Works Without Breaking the Game?

ThrillPots sits alongside a game rather than inside it. Players make an additional wager that sits on top of their regular spin of the slots, their live casino game or their sports bet, which adds to the growing prize pool. There is no change to the core game itself its return-to-player calculation and its odds stay the same. That structural independence carries real weight for operators. Deploying ThrillPots does not trigger a game-level compliance review, and any revenue or engagement it generates is purely incremental.

Ontario Joins a Fast-Growing Regulated Footprint

Ontario is the ninth regulated jurisdiction on ThrillTech’s books, joining the United Kingdom, Sweden, the Netherlands, Romania, Malta, Gibraltar, Brazil, and Peru. The pace at which those approvals have arrived tells a story on its own. Gibraltar’s B2B Gambling Services licence landed on 17 June 2026, shortly after ThrillPots went live with Lottomart across UK and Gibraltar platforms in June 2026. They were introduced in South America in March 2026 when they became partners of EstrelaBet in Brazil. Most important of all, however, is that they received a remote gambling license from the UK Gambling Commission in April 2025, while Betsson Group partnered with them in July 2025, making their presence known at Betsson, Betsafe, and NordicBet via ThrillPots.

The Run-Up to Ontario

The BetVictor partnership produced one of ThrillTech’s most publicised moments. £488,035.59 was won by a lone bettor through the Epic Community Jackpot on 3rd July 2026 using the BetVictor site, with the 500 bettors who contributed winning an individual prize of £976.07. According to Peter Mareš, co-founder and CTO at ThrillTech, “This is the first community jackpot in the UK that allows operators to give out a single jackpot to hundreds and possibly thousands of players.”

ThrillTech described 2025 as a “breakout year,” and 2026 has moved faster still. January brought a partnership with Nordplay Group, putting ThrillPots live across Jubla, Klirr, Popcasino, OneRush, and Frank&Fred in regulated Nordic markets. By April, ThrillPots had reached the Tote, adding a jackpot layer to UK horseracing. Super Technologies integrated ThrillPots into Napoleon Casino in Belgium in June 2026. A week before the Ontario announcement, SportingTech signed on as a distribution partner, opening ThrillPots to operators across Latin America and Africa.

Peter Mareš said of the SportingTech agreement: “Our partnership with SportingTech marks another significant milestone in our mission to make world-class jackpot technology accessible to operators worldwide.” Behind the commercial activity, the leadership structure has also filled out. December 2025 brought three senior additions: Xavier Besseau as VP of growth from Kiron Interactive, Nemanja Grujicic as global sales director from Popiplay and Pragmatic Play, and Rocio Mata as head of technical compliance, following more than a decade at Evolution. Giles Potter, previously CMO at Bragg Gaming Group, joined as chief marketing officer in April 2026.

Expert Analysis

The AGCO licence is not a starting pistol for ThrillTech in Ontario; the relationships are already there. BetVictor and Betsson Group are licensed in the province and can activate ThrillPots without waiting for new commercial agreements to close. The product’s independence from host game mechanics sidesteps the RTP compliance question that would otherwise slow deployment, a structural advantage that applies in Ontario as it has across Europe. Nine regulated jurisdictions in roughly two years, with a commercial trail running from the UK through Brazil, Belgium, and now North America, is a rate of expansion that raises its own question. Whether the Ontario iGaming market takes to player-funded side-bet jackpots the way the UK and Nordic markets have, that is what the next phase of ThrillTech’s story will show.