DATA.BET has launched an updated Bet Boost feature for its sportsbook, giving operators more options to run promotions while still keeping control of risk and profit margins. The new tools let operators adjust bonuses to fit different markets, events and groups of players, making it easier to work within regulated markets.

The company said the updated Bet Boost system is built to attract and engage players without reducing operator control. Players get better odds, but operators decide exactly when boosts are used, which markets they apply to and how much exposure they are willing to take.

Configurable boosts with margin control

The main focus of the update is flexibility. Operators can increase odds using simple rules they set in advance, rather than using the same offer for everyone. Boosts can be limited by bet type, number of selections, stake amount, odds level, competitions or market types.

This makes it easier for operators to run promotions that fit their goals, such as promoting certain events or controlling risk during busy times. DATA.BET said this setup allows creative promotions while still keeping costs and risk under control.

Multiple bonus types for different use cases

The Bet Boost suite comes with different types of bonuses, and each one is made for a specific purpose. Automatic Boosts are applied when a player places a bet that includes a set number of events. This makes them useful for encouraging players to place accumulator bets.

Pre Generated Boosts let operators promote selected bets, events or tournaments in visible areas of their website. This helps focus attention on big matches or important competitions. Bet Builder Boosts are used on single event Bet Builder bets and can highlight key fixtures or selected markets.

There is also a Boost Token, which is a one time bonus given to certain groups of players. Overall, these options give operators more ways to attract and engage players without depending on just one type of promotion.

Supporting engagement across regulated markets

DATA.BET said the updated Bet Boost tools are made to help operators engage players in different ways, such as encouraging certain betting choices or promoting key events. Rostyslav Likhtin, Head of Product at DATA.BET, said the feature helps keep players interested while still allowing operators to stay in control of promotions and costs.

The update comes as DATA.BET continues to expand in regulated markets. In November 2025, the company partnered with Brazilian sports tech platform Rei do Pitaco to deliver a full esports solution, including odds feeds and Bet Builder tools. With this latest update, DATA.BET wants to strengthen its position as a flexible sportsbook technology provider for operators and players.