Key Points
- Nevada logged $133.8m betting handle for Super Bowl LX.
- The handle is the smallest recorded since Super Bowl wagering records began in 2017.
- Super Bowl LX handle shows a decline of almost $60m since 2024.
- Nevada sportsbooks achieved $9.9m win with a 7.4% hold percentage.
- Prediction market operator Kalshi announced $865.2m in Super Bowl LX trading volume.
Following Super Bowl LX on Sunday, the Nevada Gaming Control Board released wagering statistics. Nevada’s handle reached $133.8m for Super Bowl LX across all venues. Bettors placed $133,813,230 through the state’s 186 regulated sportsbooks. The handle dropped 12.5% compared to last year’s Super Bowl. This became the lowest sports wagering engagement since the 2017 records began. The Super Bowl LX handle highlighted a decline of almost $60m since 2024. The state lost nearly $60m in betting volume over two years.
Nevada sportsbooks raked in a paltry $9,892,055 from Super Bowl wagering overall. This is a pretty dismal 76.3% drop off from the previous year’s take, enough to make you wonder just what’s going on. Still, the books somehow managed to eke out a 7.4% win percentage throughout the event. And just to put it into perspective, that $4,361,646 figure for 2023 is the only time things have been this bad. Over the last 10 years, you’ve seen win totals and percentages swing wildly in all directions. Record-low handle numbers though, that’s a pretty clear sign of a bigger problem that’s got some bearing on Nevada’s sports betting landscape currently.
The Super Bowl may have been a huge deal for Nevada, but it shows just how bad the state’s tourism industry is really doing. The whole US tourism industry is getting hit by the national political climate and its effects are being seen right across the country. In Nevada, the numbers aren’t looking good, in fact they’re getting progressively worse in all of the big cities. Now it’s getting to the point where even Canadian visitors have all but given up on coming to Nevada, and that’s a big part of the problem. In fact if you take a look at the passenger numbers at Harry Reid International Airport you can see a worrying 9.6% drop in the past year. And to make matters even worse, the one month of the year that’s usually the busiest in town, November 2025, actually saw fewer visitors than expected.
Prediction Markets Report Strong Super Bowl LX Engagement
Kalshi shared some interesting engagement figures for Superbowl LX, all of which dropped around the same time. Their trading volume clocked in at $865.2m in game outcome bets. That’s not all though, Halftime show predictions added another $275m to the pot. They like to use this sort of data in combination with what the Nevada Gaming Control Board (NGCB) puts out to get a real sense of where their platform stands compared to the rest of the sports betting industry, and what they’re seeing is that prediction markets are really starting to gain traction over more traditional sports betting methods.
Historical Nevada Super Bowl Betting Data and Game Outcomes
Nevada Gaming Control Board figures show Super Bowl betting patterns since 2016:
- 2026: Handle $133,813,230; Win $9,892,055; Hold 7.4%; Result Seattle 29, New England 13
- 2025: Handle $151,618,159; Win $22,134,104; Hold 14.6%; Result Philadelphia 40, Kansas City 22
- 2024: Handle $190,020,783; Win $11,182,973; Hold 5.9%; Result Kansas City 25, San Francisco 22 (OT)
- 2023: Handle $153,183,002; Win $4,361,646; Hold 2.8%; Result Kansas City 38, Philadelphia 35
- 2022: Handle $179,823,715; Win $11,063,412; Hold 6.2%; Result Los Angeles Rams 23, Cincinnati 20
- 2021: Handle $136,096,460; Win $12,574,125; Hold 9.2%; Result Tampa Bay 31, Kansas City 9
- 2020: Handle $154,679,241; Win $18,774,148; Hold 12.1%; Result Kansas City 31, San Francisco 20
- 2019: Handle $145,939,025; Win $10,780,319; Hold 7.4%; Result New England 13, L.A. Rams 3
- 2018: Handle $158,586,934; Win $1,170,432; Hold 0.7%; Result Philadelphia 41, New England 33
- 2017: Handle $138,480,136; Win $10,937,826; Hold 7.9%; Result New England 34, Atlanta 28 (OT)
2016: Handle $132,545,587; Win $13,314,539; Hold 10.1%; Result Denver 24, Carolina 10
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