Affilka by SOFTSWISS Teams Up with Voluum to Track Affiliate Campaigns Better : PMPMedia.io

By Arijit Roul - 10 Oct, 2025 More about the author

Affilka by SOFTSWISS joined forces with Voluum, an ad tracking and optimisation platform. iGaming affiliates and operators now get tools to watch traffic patterns closely. They can study data and boost their earnings through this partnership.

Voluum’s click-tracking system connects with Affilka’s API smoothly. Affiliates manage their traffic flows without wasting time on complex setups. The partnership brings features that help users make profitable choices faster.

Users set up everything quickly without creating postbacks. Affiliates receive complete conversion data immediately. The system removes delays and complicated processes.
The Voluum panel shows traffic and player activity together. Users check performance metrics in one location. They spot opportunities and problems without switching between platforms.
The system tracks campaigns and conversion events precisely. Affiliates measure ROI with exact numbers. They know which campaigns bring profits and which ones drain budgets.

Traffic funnel data reveals how players move through the system. Affiliates see information that only Affilka showed before. They understand player journeys from first click to final conversion.
The platform optimises campaigns automatically. Affiliates spend less time on manual adjustments. Their campaigns generate better returns while they focus on growth strategies.