The Kansspelautoriteit (KSA), the Dutch Gambling Authority, has issued a penalty order against Unibet. The ruling means Unibet will be fined €75,000 for each regulatory infraction, with penalties capped at a maximum of €450,000. 

The decision follows a series of violations recorded between 2022 and 2025, with KSA concluding that the operator has failed to take sufficient corrective action.

Series of Infractions Raises Regulatory Alarm

According to KSA, Unibet allowed wagers on 214 under-21 football matches, a practice prohibited due to the higher match-fixing risks. The company also offered betting options on corner kicks during the 2022 FIFA World Cup, another restricted activity. The authority stated that these infractions represent a  pattern of non-compliance. 

Its decision to impose a penalty order follows earlier warnings and fines against the operator. At the end of 2024, Unibet was fined €400,000 for allowing players listed on CRUKS to place bets. More recently, in June 2025, the operator was handed two separate warnings for breaching advertising rules and offering banned features.

KSA Cites “Real Danger” of Reoccurrence

The regulator argued that Unibet had taken unsatisfactory steps to self-correct and concluded there is a real danger the violations will reoccur. The penalty amount was determined by multiplying potential gains from prohibited practices by a 150% multiplier. Under the order, the company will be fined €75,000 for every week with an infraction, up to a maximum of €450,000.

This order will span for three years, expiring on 20 August 2028. If no further infractions occur during this period, the penalty will lapse automatically. However, should violations persist, the fines will accumulate until the cap is reached.

Unibet’s Response and International Troubles

Unibet has contested the regulator’s reasoning, stating that the offences occurred at different times and should not be seen as evidence of ongoing misconduct. The company argued that the breaches happened at significant intervals and changes have been made. Despite this defense, the Dutch authority has stood firm, pointing to repeated warnings as evidence that the operator might risk further non-compliance.

The brand’s challenges are not limited to the Netherlands. In May 2025, Unibet was fined AU$1 million in Australia for breaching local self-exclusion requirements. This latest penalty order signals KSA’s determination to enforce strict standards in the regulated Dutch gambling market. It also highlights the increased scrutiny Unibet faces across multiple jurisdictions.