GR8 Tech started a new podcast called Bet It Drives, bringing gaming conversations to the street. The show, led by Yevhen Krazhan, CSO, records each talk in a moving car with London visible outside. Guests and hosts leave the usual studio to talk as they travel, showing the city in the background.

Standard interviews are not the style here; Bet It Drives mixes lively video with open, natural conversations. The team, also behind ads for famous brands, creates scenes showing both motion and honest views that only happen when people talk without scripts. The approach stands out in how the images move fast, but the words come easy.

A New Way to Talk iGaming

“Bet It Drives started because the simplest ideas can be the strongest,” Yevhen Krazhan explained. “Talking in a car, in London, removes the usual studio feeling and allows each person’s true side to show. The trip shares the same fast speed and sudden turns as the iGaming business,” he said, comparing their recording style to the energy of the industry.

The first episode features Alex Pratt, who runs business events and media as Group Managing Director for Clarion Gaming. Companies like ICE, iGB Affiliate, and iGaming Business fall under his work. Over more than twenty years, Alex has helped change the direction of iGaming, sharing thoughts on new spaces, new tech, and how connections grow in gaming circles.

What Alex Pratt Shared

Alex covered these topics during the drive:

• Choosing between ICE and iGB Live, sharing which matters to him most, plus his reason
• Steps behind running world-level iGaming events, and what it takes to switch ICE over to Barcelona
• The way working with tech leaders changes what comes next for iGaming
• What advice should founders take when joining conferences
• His top music on Spotify and what songs push him on
• The most unforgettable booths he’s seen at shows
• Which panels or guests he’d remove to keep gaming events better
• Most wild after-parties, the kind you remember and sometimes want to forget

Yevhen Krazhan shared that Alex gave a clear picture of both the public face and hidden parts of big iGaming shows. He highlighted choices shaping these meetings and shared real stories from places the press does not record. This episode let viewers get both deep knowledge and fun, making the journey feel even shorter than it was.

Some future guests are Stephen Crystal, Rohini Sardana, and Helen Walton, promising the Bet It Drives show will go on with more honest talk, clear stories, and a fresh visual style that’s unique in iGaming media.