The brand will operate on the platform of LeoVegas Group, offering players a range of gaming options including classic online casino, sports betting, and live casino.
BetMGM is a joint venture between Entain Group and MGM Resorts, with MGM Resorts acquiring LeoVegas Group in 2022. While initially focused on the US market, BetMGM has been expanding to international markets since the second half of 2023. The brand is now live in the United Kingdom, the Netherlands, and Sweden.